Summary
Erick Vogel is a seasoned Innovation Advisory Designer with a proven track record of driving strategic planning, AI integration, and user-centered design initiatives across diverse industries. With a background in leading high-performing teams and spearheading digital transformation efforts, Erick excels in leveraging design thinking methodologies and cutting-edge technologies to deliver measurable business impact.
Throughout Erick's career, they have demonstrated expertise in product design, CX/UX optimization, and innovation practices. Notable achievements include orchestrating a 5x increase in global e-commerce revenue, delivering a remarkable 34% ROI on design thinking initiatives, and achieving significant improvements in customer satisfaction metrics while reducing support cases. Erick is recognized as a dynamic, authentic, and inclusive design leader who fosters innovation and drives cultural change within organizations.
In their most recent role as Senior User Experience Design Lead and Innovation Advisory Designer at IBM, Erick was pivotal in leading digital transformation initiatives for prominent clients such as Truist Bank, State Farm, and Bank of America. Erick successfully drove revenue growth and enhanced client satisfaction by leveraging human-centered design principles and generative AI.
Before hia role at IBM, Erick held key positions at renowned companies such as Lowe's Home Improvement and CDM Group, where they led strategic design efforts and implemented innovative UX strategies to improve user experience across various platforms.
Erick is well-equipped to engage with diverse stakeholders and drive innovation on a global scale.
With a Bachelor of Arts in Design from Instituto de Diseño de Caracas and a comprehensive array of certifications in enterprise design thinking and AI integration, Erick Vogel is poised to continue making significant contributions to the intersection of design, technology, and business.
Skills
Recent Work Experience
Sr User Experience Design Lead/Innovation Advisory Designer IBM | Global | Clients: Truist Bank, State Farm, Bank of America, State Street Bank Jun 2021 – Present
- Spearheaded digital transformation initiatives at Truist Bank's Innovation Technology Center using human-centered design and generative AI, resulting in increased revenue and client satisfaction.
- Established and developed design and UX departments, fostering innovation and lasting client relationships.
- Led strategic design and implementation of enterprise software upgrades, enhancing user experience and engagement.
- Utilized negotiation skills to bridge gaps between client requirements and technical constraints, improving overall process efficiency.
Sr Product Designer Lowe's Home Improvement | North Carolina | Jul 2017 - Jul 2021
- Orchestrated nationwide launch of self-checkout machines, leading Design Sprints and optimizing customer journeys to improve satisfaction metrics.
- Demonstrated strategic leadership by articulating clear Product Vision and guiding UX design team towards business objectives.
- Applied advanced User Experience Research methods to enhance product usability and customer satisfaction.
- Implemented agile methodologies and streamlined processes organization-wide to incorporate user insights.
UX Innovation Consultant / User Experience Design Lead Lowe's Home Improvement | Los Angeles Mar 2016 - Jul 2017
- Utilized design thinking to lead UX strategy for Facebook Messenger bot, achieving stakeholder approval for MVP launch.
- Drove UX strategy for major clients like U.S. Bank and SONOS, ensuring seamless experiences across platforms.
- Developed innovative design solutions as Sr User Experience Design Lead, showcasing strong problem-solving capabilities.
Digital Creative Director / User Experience Design Lead CDM Group Los Angeles | Los Angeles Mar 2015 – Mar 2016
- Founded and developed design and UX departments, promoting innovation and client relationships.
- Executed integrated campaigns with innovative UX strategies, managing cross-functional teams to improve user experience.
- Showcased ability to manage multiple high-priority projects without compromising on quality or innovation.
Lead Product Designer/ User Experience Design Lead Grey Healthcare Group | New York Jul 2014 - Mar 2015
- Led development of pioneering Pfizer app, conducting extensive research to drive user-centric design decisions.
- Spearheaded cross-functional teams in creating intuitive products using innovative interaction design solutions.
- Implemented value diversity approach to brainstorm and conceptualize new design features for improved user experience.